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Kiasma, the Museum of Modern Art in Helsinki, shows the exhibition
Fluid Street to celebrate their 10 years anniversary. The exhibition
is sponsered by 3M wich produces post-it-stickers. Big post-it-stickers
are attached to the floor in the exhibition, every time you can
walk up the stairs or to the left or the right. On the pink and
yellow squares it says "choose" in English, Finnish and
Swedish, and arrows point in the directions you can choose to continue
through the exhibition. It says 3M in the corner of each sticker.
Kiasma also published a magazine to celebrate the jubilee. In an
article, the marketing director and the curator of the exhibition,
answer to critical questions about the increased cooporation with
sponsors and about the increased dependency on raising money beyond
the state-support.
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